ada kwube

ada kwube (pronounced “aahdaa coobay”) was born out of a strong, insuppressible desire to share my love for unique clothing that melds classic silhouettes and ethnic prints with other women. I started designing my own clothes when I was a teenager, and have always loved finding interesting fabric and turning it into my own one-of-a-kind dress. I grew up in Africa, surrounded by african wax print. My mother wore it, so did my grandmother, my aunts and every other woman that I knew. They made occasion dresses out of it, but it was also very popular for swaddling crying babies across their backs to comfort them. I merge the richly traditional african wax print of the land of my birth as well as other ethnic prints, with classic fabrics and modern styling, to create unique contemporary pieces that tell the story of our world, and remind us that the past is part of the present and that people, regardless of where they are, are not that different after all.